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In-Brief

New Lexus dealership opens in Ponce

Lexus Ponce will cater to the southern region.

Luxury automaker Lexus recently inaugurated its newest dealership on Route 2 in Ponce, Puerto Rico. The $1.5 million, 4,000 square-foot facility features a four-vehicle showroom, a 60-vehicle parking facility, a certified, pre-owned sales department, as well as parts and service areas.

United Auto Caribbean, a subsidiary of the Roger Penske Automotive Group, recently inaugurated the Lexus Ponce dealership late last week, announcing the creation of 15 direct and 40 indirect jobs, and sales projections of 25 units per month.

“This is the ideal time to open Ponce Lexus because the local market has a growing population of consumers who value good taste, luxury and perfection, are connoisseurs who demand more because they reflect the spirit of the southern region’s economic, cultural and social development,” said Charlie Vaillant, president of Lexus Ponce.

“This dealership offers the widest range of vehicles with the highest levels of luxury, innovation, performance, quality, reliability and durability,” he said.

The newest addition to the Lexus dealership chain will have sedans, SUV, convertibles, performance and hybrid vehicles in its sales lineup.

Author Details
Author Details
Business reporter with 30 years of experience writing for weekly and daily newspapers, as well as trade publications in Puerto Rico. My list of former employers includes Caribbean Business, The San Juan Star, and the Puerto Rico Daily Sun, among others. My areas of expertise include telecommunications, technology, retail, agriculture, tourism, banking and most other segments of Puerto Rico’s economy.
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